FORDDIRECT Marketplace Offering


Our products create the ultimate digital and showroom engagement presentation for Ford Dealers and Lincoln Retailers!


Velocity Automotive is one platform connecting recon to retail. Each Velocity Automotive tool is customizable and can connect your recon to retail by accelerating customer digital retail engagement, providing recon workflow management tools; and offering window stickers for maximizing profitability!




Unleash the Power of
Velocity Window Stickers

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Be better informed on your entire inventory. Justify your pricing with confidence.

Leverage the power of Velocity Automotive’s Window Stickers with your auction purchasing. They can set you up for the right inventory and higher profit margins in your market. Our platform easily integrates into your inventory management and merchandising tools so you can quickly access the original build information when you are competing for high demand used inventory. It’s critical in today’s market to understand each vehicle’s uniqueness of options, allowing you to see the real value to not overspend and get buried in the wrong vehicle.


Create Customer Trust

Customers expect more from their dealers when buying a vehicle. They pride themselves on doing the research to be confident in negotiating the best deal. Gain their trust with Velocity Window Stickers to create transparency and build value in your digital retailing, while giving your team a sales engagement tool that makes them inventory experts.

Full Integration

We make it easy for you to access original OEM window stickers from your inventory management and merchandising tools. We understand the importance of accessing your engagement tools in the systems you use every day – from your CRM, DMS, and IMS solutions. The Velocity Automotive Platform integrates 100% into the systems you use so you don’t have multiple logins with multiple platforms to get the information you need. One platform, one log in, complete system that connects recon to retail.


Accelerate how you connect to your customers with Velocity Automotive’s Vehicle Portfolios, the industry’s leading single platform digital sales presentation. With Vehicle Portfolios, you can create an online digital worry free folder or evidence manual to enhance your digital retailing that includes:

  • Original OEM Window Stickers
  • Reconditioning investment
  • Safety reports
  • Walkaround photos and video
  • OEM brochures

Give your team the tools they need to be inventory experts while giving your customers the information they want when they want it. Velocity Automotive technology integrates into your CRM and DMS system with no need to go outside your systems.


Accelerate your speed to market with Velocity Automotive’s Recon Software, the workflow process management solution that connects Recon to Retail. Velocity’s Recon Software provides improved processes, accountability, and collaboration to cut your recon time in half!

  • Customized digital workflow processes
  • Corporate and management reporting
  • Real-time cross departmental communication
  • Instant work approvals
  • Vendor management module
  • Seamless DMS and IMS integration
  • Automated smart routing
  • Vehicle locator
  • Real-time VIN-specific recall notifications
  • Unparalleled customer support
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The Perfect Platform

"The Velocity Automotive platform gives us the ability to track our used cars, create a great customer experience with the dealerships, while giving us the tools to bid our cars at auction the right way."

- Casey Coffey, COO | Greenway Automotive Group